NovusLaurus is a strategic advisory firm operating at the intersection of strategy, digital transformation and artificial intelligence. We help organizations integrate intelligence into how they plan, operate and grow, not as experimentation or tooling, but as a core organizational capability.
Novus Laurus Advisory & Integration
Large global and growing organizations consult with Novus Laurus for expertise driving continuous business growth. We provide consulting as well as staff augmentation in the following areas:
Strategy and Growth:
- Market expansion strategies for new markets and/or new products and services and scaling operations, both domestic and global
- Advising high growth organizations on strategic planning for M&A and funding strategies
Business Transformation:
- Digital transformation to embed and adopt emerging technologies; current focus on Gen AI-led process transformation
- Process redesign and change management, including large-scale org transformations to create universally consistent operations
Global Leadership:
- Leadership development for executive and operational teams through rapid change and growth
- Building high-performance, inclusive global teams that thrive innovation and change
Customer-centric Design:
- Strategies and best practices to improve customer satisfaction, manage key customers and increase retention
- Leverage technology to deliver enhanced customer and employee experiences
Operations and Finance:
- E2E operations optimization to enhance productivity and reduce costs
- Implementing metrics-driven performance management systems, financial frameworks and pricing and revenue models
Governance and Oversight:
- Risk management and regulatory compliance, especially in financial services
- Creating governance models for multinational operations; implementing risk-managed growth strategies
Increasingly, strategy and operations are being reshaped by artificial intelligence. As part of our strategy and operational advisory work, we support leadership teams in making deliberate, risk-aware decisions about AI adoption, aligning AI initiatives with growth objectives, governance expectations and repeatable business practices.
Managing Director: Jagathi Gururajan
Strategic Advisor | Emerging Technologies | Global Executive
Executive Summary
Jagathi is a global technology executive with a proven track record of driving notable revenue growth through a customer-centric approach. Recognized as a thought leader and collaborative change agent, she excels at delivering disruptive technology-led transformations that empower global market leaders to thrive in the ever-evolving landscape. Her experience spans strategy and technology consulting at Fortune 500 technology firms, Big 4 consultancies, and high-growth startups. Jagathi particularly thrives in nimble, high-growth environments where she can uplevel both employee and customer experiences.
Most recently at PwC, Jagathi drove a global transformation to significantly grow revenue through a reselling model. Previously, she led two global organizations at Thomson Reuters, and was COO at venture-backed SaaS provider, WegoWise.
Jagathi is a passionate advocate for fostering diversity and inclusion in the tech industry. Recognizing a representation gap, she founded FintechWomen, a professional organization strengthening women working and interested in digital financial services.